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Arts & Entertainment


Gold Rush Winter Wonders
Imagine bundling up your family crew in cozy scarves, hitting the open road with a playlist of holiday jingles, and stepping back into the wild days of the 1849 Gold Rush—all while chasing twinkling lights and festive cheer. Welcome to California's Gold Country, where historic Highway 49 winds through charming towns that once buzzed with fortune-seekers. This 3-night, 4-day loop can start in either Redding or Sacramento. It clocks about 200 miles of scenic drives through rol

Rex Ballard
Dec 13, 20255 min read


2025 Shasta County Christmas Lights Winners Are Here – Grab the Family and Go!
The results are in! The Shasta Association of Realtors has announced the winners of the 2025 Home Decorating Contest, and the Contemporary / Lights Synchronized to Music category is absolutely stacked this year. If you love over-the-top, radio-tuned, dancing light shows that make you feel like you’re inside a Hallmark movie on steroids, these are the three displays you cannot miss. Nightly shows typically run from 5:00 pm - 10:00 pm (hours may vary—check the Redding Lights pa

Kari Chilson
Dec 11, 20252 min read


Redding's Lighted Christmas Parade Delights Attendees
See some dazzling photos from the Redding Lighted Christmas Parade put on by the Active 20-30 Club.

Elisa Ballard
Dec 10, 20251 min read


Small Business Saturday Includes Shasta County Arts Council’s Local Artists Display At Redding’s Historic Old City Hall
The corner of Market and Shasta streets, the site of Redding’s historic Old City Hall, was abuzz with activity on Saturday, November 29, 2025, as the Shasta County Arts Council organized a bevy of local artists, enabling them to display their creations before a day long procession of art aficionados. “I’m gonna’ say that we’ve had at least 100 people come through today”, exclaimed Shasta County Arts Council’s event coordinator, Racheal Newman, “And because our boutique will b

Jerry Sanchez, Sr.
Dec 1, 20251 min read


Who is Jason Stovall, the Man-Around-Town “Redding Buzz” Guy?
Meet Jason Stovall, the Man-Around-Town "Redding Buzz" Guy! He has been helping local businesses and highlighting community events for the last 18 years. Find out what motivates him and what he is now doing to put a spotlight on the beautiful North State community.

Elisa Ballard
Nov 20, 20254 min read


Showcase: Tehama County Cattlewomen - "100 Years of Cowgirls Luncheon & Fashion Show"
On November 15, 2025, the Tehama County CattleWomen hosted a vibrant "100 Years of Cowgirls Luncheon and Fashion Show" in Red Bluff, celebrating a century of women's Western style through a stylish runway presentation and delectable luncheon. This event honored the organization's rich legacy, which began as the Tehama County CowBelles on April 25, 1953, with 74 founding members, and continues today as an affiliate of the Tehama County Cattlemen’s Association dedicated to bols
Shasta Unfiltered
Nov 17, 20251 min read


Dazzling Fashion Show at The Atrium!
Redding Fashion Alliance’s “All That Glitters” Event on Saturday, November 15, 2025 was Amazing! Bravo to the Designers and Models!

Elisa Ballard
Nov 17, 20252 min read


Redding Elks Hosts 98th Annual Veterans Day Cognac Toast
“We are gathered here today, VETERANS DAY, to remember—and recognize—all of the men and women in the Army, Navy, Air Force, Marines, Coast Guard, National Guard, U.S. Merchants Marines and other reserve components who have served….. and continue to serve…..to this very day.” These were the words of Patrick Carr, who served as a master of ceremonies for the 98th Annual Veterans Cognac Toast event, held on Veterans Day, November 11, 2025, at the Redding Elks Lodge, drawing a pa

Jerry Sanchez, Sr.
Nov 12, 20252 min read


The Great Shift: Streaming Surpasses Cable in the Battle for Eyeballs
The way Americans receive television content has undergone a seismic transformation in the past 5 to 10 years. Traditional cable television is losing ground to the flexible, on-demand all of streaming services.

Rex Ballard
Nov 7, 20258 min read


Barstool's Internet Invitational: YouTube Golf's $1M Spectacle Outpaces Pro Tours in Views and Buzz
YouTube Golf's $1 Million Spectacle Outpaces Pro Tours in Views and Buzz. The rise of creator-led golf videos is impacting the future of mainstream PGA Tour golf.

Rex Ballard
Nov 6, 20256 min read


Tehama County Cattlewomen - 100 Years of Cowgirls Luncheon & Fashion Show - Saturday, November 15th
The Tehama County CattleWomen are putting on a "100 Years of Cowgirls Luncheon and Fashion Show" to be held Saturday, November 15th in Redbluff. Tickets are on sale now and include lunch and live entertainment.

Elisa Ballard
Nov 5, 20251 min read


Redding Public Market Poised to Breathe New Life into Downtown with November Grand Opening
After years of planning, construction delays, and meticulous tenant curation, the 20,000-square-foot venue is expected to welcome visitors starting with soft openings in early November, culminating in a full grand launch by month's end.

Rex Ballard
Nov 4, 20253 min read


Play is Vitally Important to All of Us!
Why should we be concerned about including play in our daily lives? Because it has been proven to be the best and fundamental way to achieve a healthy brain and body for both children and adults! A life without play is a recipe for cognitive and physical problems.

Elisa Ballard
Oct 29, 20255 min read


Redding Fashion Alliance Upcoming Fashion Show Gala - Saturday, November 15th
Redding Fashion Alliance will be holding its "All That Glitters" Fall Fashion Show Gala on Saturday, November 15th. Local designers will show off their amazing creations and proceeds from the event help support the RFA's programs.

Elisa Ballard
Oct 27, 20251 min read


Sequoia Middle School’s Fall Festival: A Night of Free Family Fun!
REDDING, CA – Mark your calendars for an unforgettable evening of community spirit and family-friendly fun at Sequoia Middle School’s Fall Festival on Friday, October 24th! This FREE event brings together eight local schools for a spectacular Trunk or Treat, engaging games, delicious food trucks, and a lively dance party led by DJ Bucky DunGun. The entire community is invited to join in the festivities! The event is a true collaboration, showcasing the strength of Redding’s c
Shasta Unfiltered
Oct 23, 20252 min read


Open to the Public - 10th Anniversary of Halloween Trick or Treat Event
The 10th anniversary of the Annual Halloween Trick or Treat is on Sunday, 10/26/25 from 1-3 PM. Costumed or not, bring your children or grandchildren, and watch the joy on their faces as they collect the “treats”, free books and coloring books, and lots more in the Trick or Treat Bag (provided to the first 200) and have fun in the Bounce House, Tunnel of Terror
(haunted house), with a DJ providing music and ample room for the kids to burn some energy.
Cheryl Sanchez
Oct 17, 20252 min read
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